Your well-being directly depends on the ability to present yourself favorably. In order to get a job, meet people who are important to you, make a profitable deal with a partner you are interested in, you need to conduct a kind of advertising campaign where the advertised “product” should be you or your ideas, experience, knowledge.
In this case, you can adhere to the general principle of marketing, based on such sequential actions as:
- become acquainted;
- find out the basic needs of the opposite side;
- introduce yourself;
- to give answers to emerging questions and objections in full and in accordance with their interests;
- agree, make a deal or just like it;
- Do not disappear for a long time from the field of view and maintain long contacts.
The period of acquaintance is very important for you. For it to succeed, pay attention to yourself, make a complete self-esteem. First, examine the external data, because, as you know, they meet us on clothes. Then look for those character traits that will help attract and attract people to you.
To do this, you need to work a little - take a paper sheet and draw on it two equidistant vertical lines. As a result, you get three columns. Write down your weakest features in the first, skip the second, and fill in the third column, writing your advantages in it. Now take the scissors, cut and burn the first column with all your identified flaws. These qualities will not allow you to present yourself in a favorable light.
But you can’t deceive people with whom you are going to build a long relationship, so in a free column, the second in a row, rewrite your shortcomings in a milder form. For example, instead of “envy”, you can write “imitation of those who succeed, ” and transform “increased tendency to debate” into “an irreconcilable attitude to other people's bad qualities.” This is already, albeit a small, but a step towards victory.
For example, you need to introduce yourself at the competition, and for this it is important to know what qualities the evaluating party is looking for and wants to see in you. Even if you have some achievements, but in an area not very interesting to people in whose opinion you are interested, then you have nothing to be proud of. Better pay attention to those who have already achieved more in that direction, and begin to adopt their qualities. Borrowing other people's useful skills, each of us becomes a more confident person, namely, self-confidence is very important in relationships.
In this state of mind, you need to give answers to the questions that are asked at the interview. This is not easy to do, so you need to learn as a special art, which makes it possible to win over and easily obtain credits of trust.
Self-promotion should not be unconscious. Even if you do not belong to the category of rooks thinking about how to present yourself at a beauty contest, but dream of a more modest fate, remember that you do not need extremes. Neither arrogance nor excessive modesty lead to success.
