Today we’ll talk about a rather famous person in certain circles - Roman Sarkisov. How does he deserve our attention? This young man is amazed at how quickly he manages to climb the career ladder and build business relationships. Literally every year he changes his place of work, and each time he finds himself in a winning position, in good standing. How Roman’s career goes, and why he is so successful, as well as the personal life of a young attractive man, are in the article.
Acquaintance
Today we’ll talk about Roman Sarkisov, a well-known Russian media manager who became very popular after gaining the post of CEO of such channels as 2x2 (4 years) and MTV Russia (3 years). Today, he is known as the general director of the Russian Media Group.
Young years
Roman Sarkisov was born in the fall of 1997. He was born in the capital of Russia, and all prospects from childhood were open to him. About the young years of our hero, almost nothing is known, and he himself does not really like to spread on this topic. He graduated from Moscow State University. Lomonosov. It is surprising that his education was in no way connected with the future field of activity - he received a diploma in the specialty "Japanese language".
Career start in the world of TV
Sarkisov Roman Alexandrovich in 2006 begins to work as a content purchasing manager on the 2x2 TV channel. He quickly went up the career ladder due to major personnel changes that occurred in the company in the same year: the channel is bought by the Prof-Media holding. Just a year later, from an ordinary manager, Roman Sarkisov turns into a director for purchasing content, and after a while he becomes a channel producer. In the winter of 2008, the board of directors of the 2x2 television channel decides to appoint Sarkisov to the post of general director. The predecessor of Roman Alexandrovich was Natalia Vashko. This leadership move was very successful, as it turned out later. The channel managed to regain its name and audience, it definitely went to a new level. Sarkisov even managed to form a new audience, which is usually not considered a fan of TV - young men.
Roman Sarkisov, whose biography is presented above, has repeatedly said in various interviews that he loves his work very much because it combines three principles: the ability to do what you love and combine it with business, getting a sense of social significance and good salaries.
Cartoon scandal
In 2008, there was a scandal involving cartoons shown on the 2x2 TV channel. Rossvyazokhrankultura considered that in Happy Tree Friends and The Adventures Of Big Jeff negative moral attitudes are hidden that can seriously disturb the children's psyche. The channel had to stop broadcasting the above cartoons due to the fact that he could lose his state license. At the same time, Roman Sarkisov did not agree with this decision, because he believed that "2x2" was never a children's channel. A little later, Roman Alexandrovich conducted an independent examination, which did not reveal any hidden propaganda of violence in the cartoons. The question was closed on this, but within six months Rossvyazokhrankultura announced the imposition of extremist ideas in the cartoon South Park, which was broadcast on the channel. The Director General completely refused to make any adjustments to the program of the channel. The catch was that the "2x2" just ran out of broadcast license. Repeated scandal caused widespread discontent. In St. Petersburg and Moscow, actions were held in support of a television channel called “My vote for 2x2”.
As a result, the channel still managed to obtain a state license until 2013. Experts claimed that the scandal not only did not harm the authority of the channel, but even significantly increased its popularity. Roman Sarkisov and his team of bright and eccentric specialists managed to keep the growth of popularity, and after that - even significantly increase the dynamics of indicators and significantly increase revenue.
MTV
In autumn 2009, the young man becomes the CEO of MTV Russia, whose audience also consisted of young people. Sarkisov’s team was placed in very difficult conditions: it was necessary to completely change the established ideas about one brand, as well as replace all foreign content with high-quality Russian. By the time Sarkisov’s work as general director of the channel was coming to an end, the most popular show was Vacation in Mexico. Roman believed that after some time this reality show would become several times more popular than Dom-2, because in it young people can watch the most interesting thing - themselves. In an interview, the man said that the channel is rising to its feet thanks to its own quality project, as evidenced by the numbers.
And what after?
In the summer of 2012, a man by his own decision leaves all posts. The reason for this was the fact that all the goals were achieved (as Roman claimed in an interview). Sarkisov's successor on the 2x2 channel was Lev Makarov, and on the MTV Russia channel Nikolai Kartozia. A year later, Roman begins to work on the STS channel, where he holds the position of director of series. Since the winter of 2014, he served as CEO of the female television channel STS Love. Already in the summer of that year, Roman left the canal. Immediately after that, he starts working for Red Square LLC, where he also holds the position of CEO. In the winter of 2015, he transferred to the post of executive director. In the fall of 2015, he became a member of Russian Media Group CJSC as an Executive Director, and in the winter he became RMG General Director. Roman Sarkisov continues to work in the same position to this day. What will be his next job?
