In post-perestroika times, the Russians did not know what supermarkets are. Their development occurred with the beginning of the new century. “Maksidom” on Leninsky is one of the largest shopping centers in St. Petersburg, offering construction materials and goods for repair. It will be discussed further.
Advantages over others
Now that huge stores are built at every step, and competition is pushing on the heels, ordinary citizens are given a great opportunity to choose which market to choose. At the same time, one cannot say unequivocally that they are all alike. Each distinguishes something of its own. For example, “Maksidom” on Leninsky in St. Petersburg is a large assortment of products and an attractive system of cumulative discounts. An important detail will be the friendly attitude of the staff and the willingness of sales managers to always help with any questions. Motorists (and such is the vast majority of visitors to the shopping center) will appreciate the parking area where you can leave your vehicle.
The history of development
Few people know that the “Maxidom” on Leninsky in St. Petersburg is not the only store, but a whole chain of hypermarkets. They have proven themselves well since 1997. The list of goods offered is related to the topic of repair and construction. At the moment, the number of stores in this network is more than ten. They are located in the largest cities of the country - Yekaterinburg, Nizhny Novgorod, Kazan and others.
Of the entire list of operating and closed by "Maxid" on Leninsky Prospekt (building number 103) - the third of the open stores. Its construction began in 2000, and it opened its doors to its first customers in November 2002.
Financial features
The Russian edition of Forbes magazine calculated the profit of each store by summing them into a single figure. It turned out to be impressive - more than ten billion rubles a year. Such data make it possible to put the hypermarket on the list of the largest non-public companies in our country. In addition, Maksidom on Leninsky is one of the chain's most profitable stores. This is evidenced by its convenient location in the city, high attendance, daily hundreds of purchases, large turnover. The main products are sourced from direct manufacturers.
Benefit for buyers
What can make customers go to this particular store? First of all, the cost of an assortment row should be attributed to its above advantages. According to customers who leave feedback directly in the store and on the official website, “Maksidom” (St. Petersburg) on Leninsky offers low prices, provided that the products are of good quality. Similar evidence was made by customers based on price comparisons with similar stores. In addition, “Maksidom” compares favorably with the discount system of discounts, according to which they are subsequently added up. So, if you purchased goods in the amount of 2000 rubles, you will receive a discount of 1% on all subsequent purchases. To make it 2%, you will have to purchase goods worth 5000 rubles. And so on upward.
Periodically, the store holds promotions that allow you to profitably purchase the same goods, but at a reduced price. This does not detract from their quality at all, but only means that the store is trying to quickly sell products in order to put on the shelves, for example, a new supply. The average interval for holding shares is 1-2 months. During their action, the same discount is offered to each client for a certain product or group of goods or doubling the discount, which will go to the loyal customer’s card. By tradition, stock day falls on Tuesday or Thursday. In a week, it can be from one to several days separately or sequentially.
In addition, there is a program for the delivery of bulky goods. It has several of its own characteristics: cost calculation depending on the delivery area, weight, volume, lift (based on the number of storeys or another destination where the goods should be delivered). Distributed free shipping, as well as delivery on the same day, that is, the day of the purchase of goods.
“Maksidom” has an online store, which creates additional amenities. So, you don’t have to specially come to the mall to see the products with your own eyes, but just do it at the computer at home. On the portal of the store you can make a virtual purchase. There is also a phone call purchase. For maximum customer convenience, payment for goods is carried out in various ways, including bank transfer. “Maksidom” offers gift certificates that will be a pleasant surprise for your birthday. All this can be found in more detail on the store website.
Additional programs
In addition to the basic services that Maxidom offers, the store has a number of secondary programs that customers are very eager to use.
So, if you purchase entrance doors, you can call technical specialists (craftsmen) who will come to your house and install the door. They can carry out all measurements, and directly in the store you can pick up the necessary door. A similar service is carried out in relation to purchased furniture, which is delivered unassembled.
Other services include sawing wood (lumber), tinting paint, sewing curtains, packaging of goods (gifts).
For buyers with children, the store provides a playroom where you can give your child while visiting the trading floors.
