There are many ways to sell your product or service on the Internet. The best of all, of course, is the purchase of advertising. This method is the most effective, but also the most costly. This requires some knowledge and experience, otherwise your budget will be wasted. You can hire a manager, he will do all the main work for you, but you will have to pay for his services. If you have a limited budget, and you need to promote a product or service, then you can use message boards. A list of boards will be presented in this article. We will tell you how to properly place and post an ad so that your product is noticed.
Types of Bulletin Boards
What are message boards? These are specialized sites on the Internet that allow the user to place their ad on the sale of a product or service. Such sites are visited by millions of people in search of the necessary goods. Bulletin boards can be divided into general, thematic, local and regional. All types of goods and services are laid out on general boards, they are divided into categories for easy search.
Narrow-themed ads are posted on thematic boards. This is a car sale or job search. Also, all boards can be divided into local and regional. Local boards publish announcements of a specific city. For example, the board Rarum.ru publishes announcements only for Moscow and the Moscow region. On regional boards, you can place an ad in any region of the country. To place an ad on such a site, registration is required. There are lists of bulletin boards without registration, but we'll talk about this a bit later.
Social bulletin boards
Message boards began to appear on social networks. And given that social networks are gaining extraordinary popularity, posting ads on such sites can be very profitable. There are many local boards on social networks that are tied to a specific city. The largest number of such boards is located on VKontakte, but Facebook should not be discounted. It has a lot of thematic message boards.
Top 10 Russian message boards
This list includes the well-known bulletin boards of Russia:
- The largest bulletin board is Avito. A lot of goods, vacancies for work in the regions of Russia.
- Tiu is a very famous bulletin board. You can buy and sell anything.
- Another famous board is Dmir.ru. All categories are divided into different domains. Very good in terms of load. With a large influx of visitors, the site does not freeze.
- "Hand to Hand" - a bulletin board of the same name newspaper. It is very popular.
- "Junk.Net" - a very convenient interface. All new announcements are published in the form of a tape.
- "Pulse of prices" is a very attractive board for finding suppliers of wholesale goods.
- "Dorus.ru" - a free bulletin board without registration.
- Doski.ru is a free board, but registration is required to place an ad. You can answer vacancies without it.
- “Flagma.ru” - takes the third place in the Mile.ru rating in the “e-commerce” category. Attendance - from 65, 000 people per day.
- UBU.ru is a free board with a very friendly interface. The latest ads appear in the stream.
This is only part of the boards that are very popular and attendance. When submitting ads to them, it is important to pay attention to the reviews. If they are bad and you have distrust of this site, then it is better to refrain from posting ads. Often, reviews about various advertising sites are very similar. Most of them come down to the fact that users are happy with the result of placing their ads. Many boards are pleased with good navigation, easy registration and sales performance.
Also, special attention should be paid to security when conducting transactions on bulletin boards. This is especially true for the purchase of goods. Never send an advance payment for an item. Many scammers take advantage of this. They post an advertisement for the sale of goods, after you become interested in it, ask you for an advance payment. When they receive money, they simply disappear.
Thematic bulletin boards
To maximize the profitability of placing your proposal, you need to correctly form a list of message boards. Depending on which area of activity you are interested in, the list may look different. Here, for example, is a short list of industrial bulletin boards:
- Yaruse.ru - here you can find ads on the sale of metal. Moreover, all information not related to the topic is deleted.
- Himtrade.ru - this site provides information about polymers and plastics, fertilizers, polyethylene, latex and rubber, as well as other chemical industries of Russian enterprises.
- Metaprom.ru is one of the most developed industrial portals. Here, almost all firms operating in the industrial field are placed information.
- PromPortal.su is an industrial portal operating in all sectors. Here you can find information on any goods and services related to industry, production, construction, buy a variety of equipment and materials.
In the same way, we collect a list of bulletin boards in Moscow. Here's one, for example:
- moscow-baza.ru;
- moscow-info.ru;
- stol-yar.ru;
- uslugimos.ucoz.ru;
- miltor.ru;
- 1000melo.ru and others.
In fact, there are thousands, if not tens of thousands, of paid and free billboards. So to choose the right one will be simple. If you do not know which field of activity your product is best related to, use the general bulletin boards.
RDS Bar Plugin for Mozilla Firefox
To successfully monitor bulletin boards, you can use the RDS add-on for the Mozilla Firefox browser. It is installed with just one button, but it brings a lot of benefits. For example, when selecting boards, you need to consider their popularity. Not all sites use open statistics of visits, but this plugin is able to track and present it in a convenient way. The installed plugin is a bar with information under the bookmarks bar. All parameters of an open site are displayed in this bar and are always before your eyes. By clicking on the special buttons, you can see the site’s position in search engines, visit statistics and much more.
How to place an ad
In order for your ad to attract more buyers, you need to properly format it. The most important part is the headline. Ninety percent of the information the buyer is looking for is concentrated in the headline. It determines how the buyer responds to the ad. Will read further or close immediately and go to others. He must instantly understand what is being offered to him and why.
Do not reject key phrases. They must be present in the title. Not all people go through categories to search for products. Some simply enter key phrases in a site search. If your ad contains such a phrase, then it is more likely that the ad will be on the top line. An ad with keywords in the headline can go to the top of search engines and be in first place in the list of bulletin boards in Russia.
After the title is the body of the ad. It is necessary to list all the parameters of the goods, benefits (why you need to buy only from you), delivery methods, phone. It’s important that your ad differs from the competition. What can you offer the buyer to purchase exactly your product? Promotions, gifts, free service and more - this is what can distinguish a product from a competitive one.
How to place an ad
The ad has been compiled. Now you need to place it on those boards that are on your list. In it, you should have a list of popular bulletin boards with which you can work further. We register on the selected site. As a rule, registration is very simple, no more complicated than registration on any social network. You need to fill out a form, it is important to specify the email address and phone number correctly. Since it is on them that you will receive notifications about the purchase of your product.
Next we find the button “Add Announcement”. Choose a category for the product. Fill in all the fields: title, description, phone number or other contact details. In the field "add photos" you need to add an image of the product. It is important that the photo is of high quality, with all the details. It is better if you add several images from different angles. After filling in all the fields, click the "Place" button. The announcement comes in moderation and after some time, if the moderators have not found a prohibited product or service, the announcement will be published on the board. Thus, we go through the entire list of message boards.
